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Showing posts with label TARJA KOSKINEN OLSSON. Show all posts
Showing posts with label TARJA KOSKINEN OLSSON. Show all posts

Friday, 28 October 2016

COSON'S GM, MR CHINEDU CHUKWUJI TALKS MS. TARJA KOSKINEN- OLSSON'S VISIT, COPYRIGHT ISSUES AND DECEMBER'S AGM


We recently had a chat with Intellectual Property expert and activist, Mr. Chinedu Chukwuji; General Manager, Copyright Society of Nigeria (COSON) on the visit of Ms. Tarja Koskinen – Olsson to the organisation. In this interview, the GM also shed more light on COSON’s activities, why COSON goes to court, as well as what to expect from this year’s Annual General Meeting (AGM) slated for December.

Q: Hello Mr. Chinedu Chukwuji, how are you?

A: I am doing great, thank you.

Q: What brings world renowned Copyright expert Ms. Tarja Koskinen – Olsson to COSON? Considering the fact that you run a thriving collective management organisation which definitely implies your team already understands the copyright subject.

A: At COSON we’ve always believed in continuous improvement and that is one of the planks upon which our vision and drive has been put on, and as part of that initiative it is good to train, and retrain your work force and for me the satisfaction of your employees, in terms of giving them the appropriate training, especially in the kind of environment that we find ourselves where the knowledge level is still at its lowest. It becomes incumbent on us to provide training opportunities to enhancing their capacity in terms of technical’s and I think that is one of the reasons we have brought in Tarja, who for us has seen it all with respect to collective management, she has previously headed a collective management organisation in her country, she has ran a music cmo, audiovisual cmo, she has several years of experience and I’ve worked closely with Ms Tarja in the last 5 years and I know she has got substance in terms of the right elements COSON staffs will need to help them do their jobs better. My belief is that a well trained work force is a huge advantage to the entire system. For us, it is part of our drive to train and re-train our staffs most especially in this area where knowledge keeps developing, information keeps changing and we want to be at the top of things and not caught napping. For us, if at the end of the day we can be the cutting edge of happenings in intellectual property, then we’ve done much. Then at the same time, if we can reach our users in the language that they best understand and at the end of the day are able to improve our collection and pay more royalties to the right owners, and then we can say yes, we are doing the right thing.

Q: A while back Rob Hooijer, a copyright specialist was in the country and at COSON to train the workforce and now Ms. Tarja, COSON surely has invested heavily in ensuring in-depth understanding of Intellectual Property and Copyright by staffs, but I have to ask, in COSON’s 6 years of existence, how do you rate the level of public acceptance towards avoiding Copyright Infringement?

A: Let me start by saying you did mention that Rob was here about 2 months ago and you look at what the 2 personalities bring, though similar, they bring 2 different things based on the experienced gained from where they are coming from. Rob has headed SAMRO for a number of years and has also being at the helms of CISAC at one point in time, for us bringing them says alot about COSON in terms of workforce improvement. Now going back to the perception and acceptance of what COSON has come to represent, it hasn’t always been this easy. At the beginning, alot of people said to us it could never happen in Nigeria, that people will not pay for usage of music in their commercial or public setting and then yes it is true that for a long time music had been used for free but we are consistent with our mandate and what we decided to do is to keep pushing. While it is not yet Eldorado, while we haven’t arrived at our promised land, we can say to you that we are far better off than where we were 6 years ago. The level of perception in terms of respect for intellectual property is gradually changing and also understanding that the richest people on earth today are not owners of oil wells, steel mills. The age of brick and mortal generation is fast passing, weare now in the information age and with information you talk about knowledge and that’s where we are right now. We need to seen to keep educating our different stakeholders group about the need to respect intellectual property. You can’t build an information or knowledge technology without building it on the fulcrum of respect of intellectual property. If we do not respect intellectual property, then we as well kiss our knowledge and information economy goodbye. That is why more attention must be paid to the respect of copyright and related rights as it concerns what we do at COSON. We are far better than where are coming from but they are still alot of people who think we are joking, but I want to say we would keep educating and informing our users and where we need to make use of the instruments of the law, we would do that very well.

Q: Talking about using the instrument of the law, COSON is known to have sued some of the biggest organisations in Nigeria, what gives COSON the impetus, considering that these are organisation giants that many will be scared to sue?

A: I would say that first and foremost, COSON is approved by the law and Nigeria is a law abiding country, so when people say laws don’t work here, it is perhaps they have not tested the law. Secondly, we are not a fly –by – night organisation; we are approved by the Federal Government. Thirdly, we’ve been given a job to do both by the government and owners of the works we represent, so it’s common to say that if we’ve done our best to get people to fulfil their obligations by using moral suasion and that is not working, as a responsible organisation, what do you do? You approach the 3rd party to intervene in the matter and when COSON goes to court, COSON is simply asking the court to intervene in the matter and that is what civil societies do, rather than going on the streets with cutlasses and causing a riot. We have approached the court and we believe that is a descent and most honourable thing to do. We go to court armed with the necessary facts and figures that we represent XYZ. The law has not said you can use another man’s property and go scot free, so we go to court with concrete evidence to show that we have these rights within our cover and you cannot use these rights without the appropriate license. COSON is not afraid to approach the court when it has to do with the issues we are mandated to deal with, whatever organisation you represent, it is to your best interest if you are using music for commercial or public purposes that you get licensed by COSON to avoid any form of litigation because at the end of the day, it will cost you more to deal with an issue that is already in court. We are not crazy people or wackos like some people have made the public to believe, we are very reasonable people, we do not just go to court without first exhausting other reasonable options, it is when all other alternatives fail that we proceed to the courts to interpret the law.

Q: Finally, COSON is known to always spring up surprises at the tail end of the year, the AGM is coming up also. What are we to expect from COSON before the year ends?

A: Even though we are called a collective society, our job is beyond just collection of royalties. One of the critical assignments the government and our members have given to us is to make sure we collect and distribute. Like it is in our tradition, for the last 5 years, we have been consistent with our pledge that we will keep distributing royalties without fail, come December 2016 COSON will distribute royalties to its member, and we hope and believe that it will be more than we have distributed in the previous years and we hope to put smiles on the faces of the right holders come December. Right now we do not know what amount we are distributing but we do believe it will surpass what we have put out there in the last 5 years.

Q: Thank you so much Mr Chinedu Chukwuji for your time

A: Thank you. You are most welcome.



Friday, 14 October 2016

ONE ON ONE WITH 'THE GUARDIAN ANGEL' MS. TARJA KOSKINEN - OLSSON



Q: Hello Ms. Tarja Koskinen – Olsson, we are delighted to have you in Nigeria and here at the COSON Headquarters.

A: Thank you. I must say; I am delighted to be back in Nigeria. I really love the drive you have in this country.

Q: Thank you for that ma. How do you rate the growth of COSON since inception? Progressive? As compared with the CMO’s of other countries?

A: When I first made contact with the people who are driving COSON today, there didn’t exist any COSON and that’s in 2009. So in a very few years, COSON has been capable of starting the operations, that is getting the money in and getting the money out to the rights holders to whom it belongs, in my view, COSON has been rapid in development. I think your success criteria is being capable of convincing all the music stakeholders, be them composers, song writers, performers or record producers to put their acts together, that isn’t self evident in every country. So COSON has being really fortune to be able to do this and provide viable service for the users.

Q: Exactly what brings you to Nigeria?

A: I am here on behalf of a Norwegian Copyright Development Association and its task is to make creativity foster in developing countries. For creativity to foster you need a strong copyright protection act, you need organisations like COSON to put that protection into practise because only with the law nothing happens, it remains on a piece of paper, you need organisations like COSON making the copyright system function. I am also here for the training of new officials in the organisation together with a newer organisation called the AVRS (Audio Visual Rights Society of Nigeria) how to do the copyright business, so that money comes in and money goes out.
Cross section of some COSON and AVRS officials
Q: On a personal note, why have you remained in the Copyright and Intellectual Property field for so long. What motivates you to keep going?

A: I have said time and again and I am privileged to say it again, I have 2 passions in my life; People and Copyright.  People come first because they are the ones who make the wonderful music, do the great movies and write the books and so on and Copyright  is for me a good tool to enhance their  living possibilities, making more music, more films and also assisting the creative industries to make money for the whole society.

Q: What do you make of the line of thoughts that usage of creative works is a means of promotion for the creative mind and so payments need not be made?

A: That line of thought comes everywhere; it is not only in Nigeria. Radio stations all over the world think they are the biggest promoters of music and sometimes one needs to tell the story to them that first of all without an organisation like COSON, they’d need to get the rights from thousands or millions of right holders all over the world or alternatively stop playing music because there is no legal obligation for the stations to play music nor the shops nor restaurants or wherever it is being deployed. They have chosen to play music because that is what the listeners want or needed for the ambiance. It adds value to the business, and whatever is valuable to your business should be paid for. The shop keeper needs to pay for the rent of the premises but if they dislike paying for the music, it’s easy, they should switch off the music and see the result.

Q: You’ve seen the birth of COSON  and you’ve witnessed its growth. Looking at COSON in 5years, what heights do you see COSON attaining?

A: I’d like COSON to be the most successful collective management organisation on this continent. Nigeria has the largest population with about 170million people and Nigeria has a tremendously thriving music industry, so you have all the ingredients in becoming the number 1 organisation in collection and distribution of royalties on the continent. That’s where I’d like COSON to be.

Q: Thank you so much for your time ma.

A: A pleasure. Thank you.



Photo credit: Google search & COSON 

INTELLECTUAL PROPERTY EXPERT, TARJA KOSKINEN-OLSSON HOSTS TRAINING CLASSES AT COSON


World renowned Intellectual Property expert, Ms. Tarja Koskinen - Olsson arrived Nigeria last weekend and devoted the week to training staffs of Copyright Society of Nigeria (COSON) and the Audio Visual Rights Society of Nigeria (AVRS) on Copyright and Intellectual Property. 

Ms. TARJA KOSKINEN-OLSSON who currently works as an international Intellectual Property expert with special emphasis on management of rights and is actively engaged in development cooperation throughout the world, used the opportunity to congratulate COSON on the giant strides being made as a collective management organisation for musical works and sound recordings in Nigeria.